Mastering the Art of Storytelling & Effectively Using Generative AI to Enhance Your Technique & Outcome
Great stories move people—and in today’s world, storytelling isn’t just for filmmakers or novelists. It’s a vital skill for anyone who wants to be heard, remembered and trusted. Whether you’re delivering a keynote, creating content online, closing a sale or writing a powerful speech, this course will give you the tools to make your message stick.
What you’ll learn
- Use story structure to craft engaging narratives for talks, pitches, content and conversations..
- Create relatable, flawed characters for brand, leadership or personal storytelling..
- Control pacing and stakes to keep any audience invested—on stage, online or in a meeting..
- Write dialogue that sounds real and purposeful—great for scripts, speeches or sales..
- Show meaning through visuals, slides, setting, or silence—beyond just words..
- Leverage GenAI to brainstorm, revise, and refine ideas while keeping your authentic voice..
Course Content
- Introduction to Storytelling in the Age of Gen-AI –> 1 lecture • 4min.
- Why Are We Wired For Story –> 1 lecture • 5min.
- Structure & The Secret Formula for Stories That Stick –> 2 lectures • 15min.
- Crafting Compelling Characters –> 2 lectures • 10min.
- Conflict – The Engine That Drives Every Great Story –> 2 lectures • 9min.
- Theme – The Invisible Thread That Ties Your Story Together –> 2 lectures • 7min.
- Pacing – How to Keep Your Audience on the Edge of Their Seat –> 2 lectures • 7min.
- Dialogue – How to Make Your Characters Sound Like Real People –> 2 lectures • 5min.
- Visual Storytelling – How to Show, Not Just Tell –> 2 lectures • 7min.
- Voice and Point of View – Finding the Lens Your Story Needs –> 2 lectures • 6min.
- Stakes and Resolution – Make the Payoff Matter –> 2 lectures • 6min.
- Bringing It All Together –> 2 lectures • 4min.
Requirements
Great stories move people—and in today’s world, storytelling isn’t just for filmmakers or novelists. It’s a vital skill for anyone who wants to be heard, remembered and trusted. Whether you’re delivering a keynote, creating content online, closing a sale or writing a powerful speech, this course will give you the tools to make your message stick.
You’ll learn time-tested storytelling frameworks like the Hero’s Journey, the Three-Act Structure, and the powerful “But/Therefore” principle. But we go beyond theory—this course is packed with practical, real-world strategies used by top communicators, content creators and professional storytellers across industries.
You’ll discover how to develop compelling characters, build tension and stakes, pace your message effectively and deliver meaningful resolutions that resonate emotionally. From understanding what makes stories neurologically sticky to mastering the flow of a pitch or presentation, every module is designed to be actionable, engaging and fun.
And we don’t stop there—you’ll also learn how to use Gen-AI tools like ChatGPT to brainstorm faster, punch up scripts, clarify tone, and iterate toward stronger ideas. Gen-AI won’t replace your voice—but it will enhance your creative process, helping you work smarter and with more confidence.
If you’re a presenter, speechwriter, sales professional, content creator—or simply someone who wants to communicate more effectively—this course is your roadmap to mastering storytelling in the modern age.
Let’s tell better stories—together.