Learn how to increase sales and leads by optimizing your website with proven CRO tactics and psychological principles
Learn How to Increase Sales and Leads by Optimizing Your Website With Proven CRO Tactics and Psychological Principles
What you’ll learn
- What web conventions are and how to use them to build trust.
- The 4 facts about your website visitors that affect every page you build.
- The 3 biggest conversion rate myths that hurt your business.
- The 15 most effective website layout best practices for any industry.
- How to apply the 7 principles of persuasion from psychology and marketing.
- How to structure your site and content for better usability and higher conversions.
- The three types of website tests and how to run them (even without paid tools).
- How to build a conversion-focused landing page.
- How to identify what’s broken on your website – and fix it.
- How to create a site or landing page that looks better, feels better, and sells better.
Course Content
- Introduction –> 2 lectures • 1min.
- Conversion Rate Optimization –> 7 lectures • 1hr 31min.
- Part 2: Building Our Landing Page –> 5 lectures • 1hr 1min.
Requirements
Learn How to Increase Sales and Leads by Optimizing Your Website With Proven CRO Tactics and Psychological Principles
This course is your complete step-by-step guide to mastering conversion rate optimization (CRO), designed for online business owners, marketers, and entrepreneurs who want to turn more of their existing traffic into paying customers – without spending more on ads.
You’ll learn the exact principles, strategies, and layout best practices used by top-performing websites, backed by real-world psychology and simple testing methods. No fluff – just practical guidance you can implement immediately to improve your site’s performance.
Here’s exactly what you’ll learn:
- The 4 key facts about your website visitors that shape every decision they make
- What “web conventions” are and how to structure your pages for maximum clarity and trust
- The truth behind 3 common CRO myths that cost businesses thousands
- 15 best practices that every high-converting website follows
- The 7 persuasion principles that get people to take action (based on proven psychology)
- How to test your website and landing pages using 3 simple methods
- How to build landing pages designed to convert
- How to think like a visitor and design your site with user behavior in mind
- How to use CRO insights to improve other parts of your funnel
- And much more…
By the end of the course, you’ll understand not just what to change on your site – but why those changes matter, and how to approach CRO strategically and sustainably.
If you’re tired of guessing what’s wrong with your website – or just want to start with a solid foundation – this course will give you the clarity and tools you need to grow faster.
Enroll now and start converting more of your traffic into leads and customers – with the traffic you already have.