Craft a story that connects, converts, and grows your brand—no tech skills required
Unlock the power of storytelling and AI to build a brand that truly connects.
Whether you’re a freelancer, small business owner, content creator, or marketing professional, this course will teach you how to use ChatGPT and storytelling strategies to craft a memorable, authentic brand identity.
What you’ll learn
- Learn how to craft compelling brand stories that connect with audiences and drive engagement..
- Use ChatGPT effectively to generate brand messaging, storytelling frameworks, and content for multiple platforms..
- Develop a brand identity and voice that stands out, whether for a personal brand, freelance client, or business..
- Adapt brand storytelling for different formats—websites, social media, emails, blogs, and video scripts..
Course Content
- Introduction to Brand Storytelling –> 9 lectures • 2hr 13min.
- Getting Up close and Personal with ChatGPT – Your AI Writing Assistant –> 7 lectures • 1hr 22min.
- Crafting Your Brand’s Story – The Fun Part Begins! –> 6 lectures • 1hr 13min.
- Storytelling Across Platforms – One Story, Multiple Formats –> 8 lectures • 1hr 58min.
Requirements
Unlock the power of storytelling and AI to build a brand that truly connects.
Whether you’re a freelancer, small business owner, content creator, or marketing professional, this course will teach you how to use ChatGPT and storytelling strategies to craft a memorable, authentic brand identity.
We’ll start with the foundations of brand storytelling—what it is, why it matters, and how it influences customer decisions. From there, we’ll explore how to work with ChatGPT as a creative partner, not just a tool. By the end of this course, you’ll know how to build your brand story, adapt it across platforms, and even use it to connect with your audience on a deeper level.
This course is designed to help you move beyond generic branding advice and create something that reflects who you really are—and who you’re trying to reach.
What you’ll learn:
- Understand the core elements of a powerful brand story
- Use ChatGPT effectively to brainstorm, refine, and write your content
- Define your brand’s voice, tone, values, and personality
- Write compelling customer testimonials and origin stories
- Adapt your story across platforms like Instagram, blogs, YouTube, and email
- Keep your brand message consistent, even when using AI
- Learn how to measure success and adjust your content strategy
No prior experience with AI is required—just bring your ideas, your story, and your willingness to explore.
By the end of the course, you’ll walk away with a fully developed brand story and the confidence to share it with the world. You’ll also gain tools, worksheets, and prompts to help you continue refining your message long after the final lecture.