The fundamentals of influence and its role in shaping decisions, behaviours, psychological principles and persuasion
Description
What you’ll learn
- Understand the fundamentals of influence and its role in shaping decisions, behaviors, and outcomes in both personal and professional settings..
- Explore the psychological principles behind influence, including cognitive biases and emotional triggers that guide human behavior and decision-making..
- Learn how to build strong relationships by establishing trust and rapport, essential for effective influence and collaboration..
- Discover key persuasion techniques such as reciprocity, scarcity, and authority to influence others ethically and effectively..
- Understand how social proof, group dynamics, and peer influence shape individual decisions and behavior in social contexts..
- Learn how leaders use influence to motivate teams, foster collaboration, and drive positive outcomes in organizations..
- Gain techniques for overcoming resistance, addressing objections, and turning challenges into opportunities for influence and collaboration..
- Explore the importance of maintaining ethical standards when influencing others, ensuring positive, long-lasting relationships built on trust and respect..
- Understand how influence varies across different contexts, such as marketing, sales, and conflict resolution, and how to adapt strategies accordingly..
- Review key concepts and gain practical guidance on applying influence strategies in your personal and professional life for lasting success..
Course Content
- Introduction –> 4 lectures • 39min.
- The Psychology Of Influence and Building Rapport or Trust –> 6 lectures • 1hr 7min.
- Persuasion Techniques and Social Influence –> 5 lectures • 1hr 21min.
- 6. Influence In Leadership –> 3 lectures • 33min.
- Overcoming Challenges And Resilience, Ethical Influence –> 4 lectures • 1hr.
- Influence In Specific Contexts and Conclusion –> 4 lectures • 1hr 6min.
- Case Study and Assignment –> 2 lectures • 28min.
Requirements
Description
Take the next step in your career and enhance your influence skills! Whether you’re an emerging professional, a seasoned leader, an aspiring manager, or a team member looking to improve your influencing abilities, this course provides the tools and strategies to succeed. It’s an opportunity to sharpen your knowledge in effective teamwork, boost your productivity, and make a lasting positive impact on your organization.
With this course as your guide, you learn how to:
- Understand the fundamentals of influence and its role in shaping decisions and behaviors in personal and professional settings.
- Explore the psychological triggers that drive human behavior and how to apply these insights to persuade and motivate others effectively.
- Build rapport and trust, enabling you to establish strong, authentic relationships that foster collaboration and support.
- Master persuasive techniques and strategies to influence others while maintaining integrity and ethical standards.
- Recognize the power of social influence and group dynamics in shaping opinions, decisions, and actions in various contexts.
- Develop leadership skills to inspire and lead teams with influence, guiding them toward shared goals and success.
- Overcome resistance and objections by using targeted strategies to address concerns and turn challenges into opportunities.
- Apply ethical influence to create positive, lasting impact while building trust and respect in all your interactions.
- Adapt influence techniques for specific contexts, such as sales, negotiations, or conflict resolution, to maximize their effectiveness.
- Reflect on the course material and create actionable plans to implement influence strategies in your daily life, ensuring ongoing personal and professional growth.
The Frameworks of the Course
Engaging video lectures, case studies, assessment, downloadable resources and interactive exercises. This course is created to learn what Influence is. Introduction to the course objectives and what learners can expect to gain, explore why Influence is crucial in both personal and professional settings.
The course includes multiple Case studies, resources like formats-templates-worksheets-reading materials, quizzes, self-assessment, film study and assignments to nurture and upgrade your knowledge in building Influence in details.
- In the first part of the course, you’ll learn the foundational principles of influence, including the psychology behind decision-making and behavior. You’ll discover how to build rapport and trust, apply effective persuasion techniques, and understand the impact of social dynamics on influencing others, improving your ability to motivate and guide individuals.
- In the middle part of the course, you’ll learn how influence shapes leadership, helping you inspire and guide teams effectively. Learn strategies for overcoming resistance and objections, maintaining ethical influence, and applying influence techniques in various contexts like sales or negotiations. The course concludes with actionable steps for continued growth and success in applying influence.
- In the final part of the course, you’ll develop the knowledge related to Influence and its importance in daily work life.
1. Introduction To Influence
1.1. Understanding The Principles Of Influence
1.2. Application Of Influence
2. The Psychology Of Influence
2.1. Exploring Cognitive Biases In Decision Making
2.2. Understanding Compliance Techniques And Cognitive Dissonance
3. Building Rapport And Trust
3.1. Building Trust And Connection Through Influential Communication
3.2. Building Trust Through Positive Communication
4. Persuasion Techniques
4.1. Principles Of Persuasion , Leveraging Key Psychological Triggers
4.2. Psychological Influences In Decision Making And Persuasion
5. Social Influence
5.1. Understanding The Dynamics Of Social Influence
Part 2
6. Influence In Leadership
6.1. Leadership And Influence In Action
6.2. Ethical And Collaborative Influence In Negotiation
7. Overcoming Challenges And Resilience
7.1. Building Trust And Collaboration In Negotiation
8. Ethical Influence
8.1. Core Principles Of Ethical Influence And Leadership
9. Influence In Specific Contexts
9.1. Key Principles And Strategies For Leveraging Influence In Sales And Marketing
10. Conclusion And Next Step
10.01. Key Principles and Strategies for Leveraging Influence in Negotiation