Everything you need to know about Google Ads: 8 Modules, 50 Lessons, Videos & Quizzes – Ideal Career Start for Beginners
This is the most complete, beginner-friendly Google Ads course, designed to take you from absolute beginner to confident PPC specialist. With 50 structured lessons, hands-on video tutorials, and engaging quizzes, you’ll learn by doing — gaining the skills and confidence to create and manage real campaigns.
What you’ll learn
- Understand the fundamentals of Google Ads and its advertising ecosystem.
- Create and optimize effective Search Ads campaigns.
- Build and manage Performance Max campaigns.
- Develop engaging Display Ads campaigns.
- Create and run YouTube Video Ads campaigns.
- Perform hands-on setup and navigation of a Google Ads account.
- Implement conversion tracking within Google Ads.
- Gain a foundational understanding of Google Analytics 4 (GA4) for ad measurement.
- Use Google Tag Manager to manage tags and tracking events.
Course Content
- Digital Advertising –> 7 lectures • 15min.
- Paid Search Advertising –> 18 lectures • 54min.
- Google Shopping –> 5 lectures • 18min.
- Display Ads, Demand Gen & Youtube Ads –> 4 lectures • 23min.
- Performance Max Campaigns –> 2 lectures • 12min.
- Conversion Tracking in Google Ads –> 4 lectures • 14min.
- Introduction to Google Analytics –> 7 lectures • 21min.
- Remarketing –> 3 lectures • 10min.
Requirements
This is the most complete, beginner-friendly Google Ads course, designed to take you from absolute beginner to confident PPC specialist. With 50 structured lessons, hands-on video tutorials, and engaging quizzes, you’ll learn by doing — gaining the skills and confidence to create and manage real campaigns.
Perfect for beginners looking to start a career in PPC, this course equips you with practical, real-world Google Ads skills. You’ll learn to run campaigns across Search, Performance Max, Display, Demand Gen, and YouTube Ads, while mastering conversion tracking with Google Tag Manager (GTM) and Google Analytics 4 (GA4). By the end of the course, you’ll be able to confidently launch, manage, and optimize campaigns just like a professional.
What You Will Learn:
- Launch and manage Search Ads to attract high-intent traffic
- Build full-funnel Performance Max campaigns
- Create Display and YouTube Video Ads to reach the right audience
- Set up conversion tracking using GTM and GA4
- Analyze campaign performance and optimize for results
Who This Course Is For:
- Beginners with no prior experience in Google Ads or PPC
- Aspiring digital marketers or freelancers building a professional skillset
- Business owners who want to manage their own campaigns
- Anyone looking to break into digital advertising with practical, job-ready knowledge
All you need is your desire to learn — we’ll guide you through everything else.