1000+ Prompts to Power Every Marketing Analysts Task
The “Generative AI for Marketing Analysts” course is designed to equip modern marketers and data professionals with advanced capabilities in using AI-driven tools to optimize, automate, and elevate marketing performance. The course begins by introducing foundational concepts and capabilities of Generative AI, distinguishing it from traditional marketing analytics approaches, and highlighting its transformative benefits for marketing analysts. Learners are introduced to industry-leading GenAI tools such as ChatGPT, Jasper, Bard, Claude, and DALL·E, exploring a wide range of use cases from campaign planning to content creation. A strong focus is placed on the art and science of prompt engineering, with practical instruction on writing effective prompts for campaign insights, ad copy, social trend analysis, and report generation. Participants will gain hands-on experience in using GenAI to generate detailed customer personas, conduct behavioral segmentation, describe clusters from K-Means or DBSCAN, and build voice-of-customer (VoC) models.
What you’ll learn
- Understand the core principles, capabilities, and evolution of Generative AI in marketing analytics..
- Access and apply a library of 1000+ GenAI prompts built specifically for marketing analysts..
- Differentiate traditional marketing analytics methods from AI-powered, prompt-driven workflows..
- Gain hands-on experience with leading GenAI tools such as ChatGPT.
- Learn the fundamentals of prompt engineering to generate accurate, actionable outputs for various marketing tasks..
- Design and deploy effective prompts for campaign insight generation, social listening, ad copywriting, and trend analysis..
- Create customer personas and behavioral segments using natural language models and unsupervised learning outputs..
- Apply GenAI to automate content creation—emails, SMS, CTAs, blog content, multilingual ads, and creative visual assets..
- Forecast campaign performance, generate SWOT and PESTEL reports, and benchmark competitors using LLMs..
- Customize customer journeys, offers, and messaging using AI-driven personalization strategies..
- Generate marketing performance summaries, dashboards, and reports using prompt chains and text-to-chart visualizations..
- Translate complex KPI data into stakeholder-ready insights and recommendations using natural language outputs..
- Analyze real-world case studies where companies leveraged GenAI to enhance targeting, automation, and creative performance..
- Build a future-ready mindset to continuously adapt GenAI tools across emerging digital marketing challenges..
Course Content
- Introduction –> 5 lectures • 14min.
- Prompt Engineering for Marketing Insights –> 5 lectures • 18min.
- AI-Driven Consumer Behavior and Segmentation –> 5 lectures • 14min.
- Content Strategy and Creative Development –> 5 lectures • 14min.
- Predictive Analytics and Market Forecasting –> 5 lectures • 17min.
- Personalization and Customer Journey Mapping –> 5 lectures • 15min.
- Marketing Dashboards and Report Automation –> 5 lectures • 16min.
- 1000+ Prompts – Generative AI for Marketing Analyst –> 50 lectures • 1hr 29min.
Requirements
The “Generative AI for Marketing Analysts” course is designed to equip modern marketers and data professionals with advanced capabilities in using AI-driven tools to optimize, automate, and elevate marketing performance. The course begins by introducing foundational concepts and capabilities of Generative AI, distinguishing it from traditional marketing analytics approaches, and highlighting its transformative benefits for marketing analysts. Learners are introduced to industry-leading GenAI tools such as ChatGPT, Jasper, Bard, Claude, and DALL·E, exploring a wide range of use cases from campaign planning to content creation. A strong focus is placed on the art and science of prompt engineering, with practical instruction on writing effective prompts for campaign insights, ad copy, social trend analysis, and report generation. Participants will gain hands-on experience in using GenAI to generate detailed customer personas, conduct behavioral segmentation, describe clusters from K-Means or DBSCAN, and build voice-of-customer (VoC) models.
The course further explores AI-powered content generation, including writing headlines, CTAs, emails, and multilingual product descriptions, with real-world case studies such as Jasper’s blog automation and ChatGPT’s persona modeling for e-commerce. Advanced forecasting modules cover sales prediction, SWOT/PESTEL generation, and competitor benchmarking using time-series and trend-mapping tools. Learners will also apply GenAI for personalized marketing, customizing offers, generating email/SMS templates, mapping journeys from CRM behavior, and building dynamic content. Performance monitoring is addressed through auto-summarization, prompt-chained report generation, KPI narrative translation, and text-to-chart visualization, with practical case studies using ChatGPT and Excel automation. The course culminates with access to a library of 1000+ best prompts tailored for marketing analysts to enable immediate implementation in real-world settings.