Unleash the power of AI in your marketing strategy with ChatGPT! Elevate your campaigns, engage your audience, and maste
Why this course:
What you’ll learn
- Use of ChatGPT for Digital Marketing client onboarding and relevant templates.
- Use of ChatGPT for Creating Digital Marketing strategy including Audience Analysis, persona building, Market Research, Competitor Audit.
- Use of ChatGPT for Campaign plans, Media Plans and Ad copy.
- Advanced use cases of ChatGPT for Digital Marketers like Focus Groups, A/B testing architecture, etc.
- Use of ChatGPT for content marketing strategy.
- Use of ChatGPT for creating Case study and white papers.
Course Content
- Introduction –> 1 lecture • 18min.
- Client Briefing and Onboarding –> 2 lectures • 41min.
- Digital Media strategy with ChatGPT –> 4 lectures • 1hr 12min.
Requirements
Why this course:
- This course is tailored for digital marketers after extensively researching and working with these strategies on live projects
- You will gain knowledge about working on strategies along with doing it with AI tools like ChatGPT
- The world of marketing is evolving, and those who adapt will thrive while the rest fall behind. This course is your opportunity to acquire the skills that will future-proof your career and make you the go-to marketing expert everyone envies. No fluff—just actionable strategies to implement today.
A Word from the course creator:
This course has been carefully structured keeping in mind the digital marketing lifecycle. I have created this course after extensively testing ChatGPT for more than a year everyday on love projects
I honestly believe that ChatGPT can do first drafts of 80% of the work we do in Digital marketing agencies and only needs a sense check or adding finesse. For me personally, adding ChatGPT in my workflow has made me very efficient and work has become a bit more fun and creative
You will learn to use ChatGPT for following use cases:
1. ChatGPT for Marketers and Introduction to Prompts
2. Client & Client Assets Audit
3. Project briefing
4. Digital Media Strategy
- Market Research
- Competitor Research
- Audience Analysis & Persona Building
- Media Planning and Media Mix
- Keyword Analysis
- Campaign planning
- Creative and Copy
5. Reporting and Analysis
6. Organic Marketing
- Content Pillars & Calendar
- Content Strategy (Video)
7. Advanced uses
- Focus Group
- Testing Architecture
- Custom GPTs (for Marketers)
- Professional templates
- Case study and white papers
- FAQ’s
- Sentiment Analysis
- Ad Tech Architecture
8. RFP creation